Social Selling by Erudite

Ghostwriters are ruining it for themselves...

Everyone’s using GPT to ghostwrite. So I went looking for a writer who could actually think.

James Hanzimanolis

Jun 19, 2025

Dead Internet Theory

Why I’m using less AI than ever (and the one tool I still trust).

James Hanzimanolis

Jun 12, 2025

Adam Robinson, Alex Hormozi, and GaryV...

How to craft your tone on LinkedIn.

James Hanzimanolis

May 28, 2025

Ugly girls don't belong on LinkedIn

Ugly people are at a disadvantage when selling on LinkedIn. Data shows that blonde females between 18-30 have the highest response rates and can book 4X-7X more meetings simply for their looks.

James Hanzimanolis

May 26, 2025

How much time should sales reps spend on LinkedIn?

If your SDR or sales rep is spending hours on LinkedIn each day, you might think they are wasting time. The reality: That's not always the case. Some sales reps thrive on socials, but there are signs to look out for.

James Hanzimanolis

May 25, 2025

500+ Reddit users laughed at me

How one satirical post got me flamed (and proved I was doing content right).

James Hanzimanolis

May 23, 2025

Your coworkers are judging your LinkedIn posts

If your boss is worried about your LinkedIn posts, read this.

James Hanzimanolis

May 22, 2025

Social Selling vs. Cold Calling vs. Cold Email | Which one works best?

If you're wondering which channel you should be selling in, the answer might surprise you. Cold email, cold calling, or social selling? Each has their own strengths and weaknesses.

James Hanzimanolis

May 21, 2025

"Likes ain't cash"

JK Molina, the guy who runs marketing over at Tweet Hunter and has built a massive brand on X, has a phrase we all say to each other in the digital marketing community: "likes ain't cash." Most LinkedIn and X influencers optimize for virality... but this is a mistake.

James Hanzimanolis

May 20, 2025

The reason LinkedIn is dying (should you switch platforms?)

Everyone is suffering from LinkedIn fatigue and the platform is getting stale.

James Hanzimanolis

May 19, 2025

Should you tag your prospects in LinkedIn posts? I tagged 30, met with 10, and closed 2.

When I first launched my agency, Erudite, I photoshopped my prospects as superheroes and movie covers to get their attention. This is social selling. It was weird, turned a lot of prospects off, but caught the attention of a few who turned into deals.

James Hanzimanolis

May 16, 2025