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"Likes ain't cash"
JK Molina, the guy who runs marketing over at Tweet Hunter and has built a massive brand on X, has a phrase we all say to each other in the digital marketing community: "likes ain't cash." Most LinkedIn and X influencers optimize for virality... but this is a mistake.
James Hanzimanolis
Should you tag your prospects in LinkedIn posts? I tagged 30, met with 10, and closed 2.
When I first launched my agency, Erudite, I photoshopped my prospects as superheroes and movie covers to get their attention. This is social selling. It was weird, turned a lot of prospects off, but caught the attention of a few who turned into deals.
James Hanzimanolis